For most people, their first interaction with a church is not on Sundasy morning but rather on their website. It must be easily accessible, visually stimulating, and up to date. It isn't a static newsletter filled with pleas to come and volunteer. It isn't a tool primsarily for members. The first and most important function for a website is having the visitor in mind.
(The following congregations have submitted examples of Best Practices. Clicking on a congregation's name will take you to a page describing the congregation's Best Practice.)